An year of dreams and realities.

We just completed our first year at Quads, and I just thought why not recap what we’ve achieved and learnt in the past one year.

It was around may-june in the year of 2008 that we started off the company and named it Quads. The name primarily meant a group of four people. Four of us got together and started off the venture with an aim to make products, software products.

Initial idea:

Our initial idea was to make an online fashion community. A community where people from fashion world would come and share their collections and their tips and tricks. This would encourage people to come over and learn the new fashion trends and start discussions around them. This would eventually serve the purpose of predicting fashion trends for a particular region based on the user behaviour from that region.

We went around talking to fashion designers and some wierd ones as well, about our idea and their thoughts on them. Some were interested but generally there wasn’t enough excitement, not something that would impress us and motivate us to go ahead with the idea.

So we decided to hold the idea for a while and plan to make it a while later. So if you’re reading it and interested in implementing it, do let us know.

The accelerator:

In the meantime, we got an offer to make a travel portal for one of the large travel companies. It was an offer that kickstarted our activities and fuelled into the enthusiasm. We started our hiring and got 5 developers on board with a consultant. Quickly ramped up the office space, the furnitures, the computers and all the necessary legal stuff. Quads started rolling..

Ok. While all this happened. Two of our founders decided to leave, fearing the typical entrepreneurial route. It was a difficult time for us and we had to decide what we were going to do. We decided we’d go ahead with or without them. We added in another person into our group and kept on going. Now we were three people.

LeadSimplified :

It deserves a chapter of its own. We started LeadSimplified more as a project for one of our clients and we later proposed to release it as a product with a SaaS offering. There was a general nature in the application that attracted us and allowed us to think that it would work over here.

Months of effort brought the first version of LeadSimplified to life. We loved the initial look of it, and as days went the product improved its shape. Then suddenly one month we got enquiries from some major banks in the country requiring this platform for their usage. We were totally baffled. We didn’t quite know how to handle it. Well, we did what we could and stuck to our basics.

But we were surprised at the nature of conversations we had with these large corporations. Mostly they didn’t have any knowledge of the technical part of the business and they were really bargaining their boots off. This was a total surprise to us. We didn’t expect discussions of this low nature from reputed organizations. But well, you treat them as they are. None of them actually transformed into sale, yet. Well.. you never know when they might come back.

These incidents left us totally blank, we didn’t know where to go from there. We didn’t have the finances to keep us running behind these giants. Also there were lot of personal issues that we were finding ourselves in.

One thing we did all through this was keep improving the product and now its a ripper. Its one of the better pieces of software available on the internet. This paid off and landed us a deal with a large multinational corporation.

Now its a product that represents us more than we represent it.

Well, we’re a long way from over, but this one year has been one of its kind. With all the highs and lows it certainly deserves to be one of the best years of my life.

Well, I also released a picture filled story of the same. Its available at slideshare. you can also have a look here.

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